5/4/2022 -

The Madem Reels Group will open a new plant in North America as part of its expansion plans.

A press release said that shareholders of Madem-Moorecraft Reels USA, Inc., have agreed to open a new manufacturing, assembly and distribution plant in Denton, Texas. This will be the company’s second manufacturing plant in North America, following the opening of its first one in North Carolina. “Madem Group is successfully shaping another important project through excellence in streaming its core competencies,” said Madem Moorecraft Reels USA President Marcos Ramalho.

Plans call for operations to begin in 2022, with assembly and distribution beginning in the second quarter, and manufacturing in the fourth quarter. The company has invested in cutting-edge CNC lines, and expects to create a hundred new jobs. Annual capacity should reach over 1,200 truckloads of KD reel kits per year. “The new Denton plant represents our latest commitment to increase production capacity and expand our North American distribution network,” said Steve Redhage, vice president of sales.

Based in Brazil, the Madem Group is a leading global manufacturer of nailed wooden reels. It has its own renewable forests, sawmill and manufacturing facilities in Brazil that support the company’s global partners in the U.S., Bahrain, Colombia, Mexico, and Spain. We employ over 700 dedicated associates worldwide. Combined annual production exceeds 6,000 containers of knocked down reels, including customized products, that ship to over 150 wire and cable plants worldwide.